NS Redirection and GA Campaign Link Builder
This plugin simplifies the process and combines the power of redirection in WordPress and campaign links in Google Analytics to generate special URLs that you can use wherever you want to keep detailed tracking on your conversion sources and metrics. This is the same kind of tracking used by expensive tools and services like Improvely, MailChimp, etc. Why pay for all that fancy reporting when Google Analytics will report the same data if it is fed the right information. This plugin automates feeding it the right info.
How to Use
- You must have a Google Analytics tracking code already active on your site.
- The plugin includes built in guidance on what each field is for.
- For each campaign URL that you want to make, you specify a “friendly URL” that you will share.
- This “friendly URL” doesn’t actually exist on your site, but this plugin will redirect it to the actual campaign URL.
- When you fill out all the required fields, and save the new entry, this plugin maps your friendly URL to the campaign URL on your site which is a combination of an actual post or page and all the parameters needed for Google Analytics to collect the right data.
- Inside Google Analytics you will be able to find all your campaign data. And, with e-commerce tracking enabled, you will be able to track sales per campaign and other metrics.
Features
- Full campaign link builder and manager
- Quickly and dynamically build campaign links
- Copy an existing campaign link and edit to create a new one
- Delete old campaign links (use with caution as it will also remove the redirection)
- Specify the SEO-friendly target link for the redirection
- Full control over all campaign properties like campaign name, etc.
- Built-in help guidance for each setting and field
- Redirection engine redirects incoming requests from SEO-friendly links to target campaign links.
- View campaign traffic and conversion data in Google Analyics (requires a proper GA configuration including e-commerce enabled)
Download & install the zip archive
The plugin package installer can be downloaded from the WP2E project tab called “code”.
1 – Select the version to download if this option is available otherwise the “latest” version of the main plugin will be used.
2 – After downloading the zip archive install the plugin package installer in you local environment and activate the script from the plugin list.
3 – Under the section “Plugins” of the admin dashboard you should see a new “Dependencies & Licenses” link. Follow the instructions from this panel to finalize the installation of the missing dependencies.
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- Give a name to your project
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- Download the Installer Package
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- Install & activate the plugin locally
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- Install the suggested dependencies
Tips: Use the WP2E panel to add/suggest new dependencies to the local installation. Press F5 in the list of dependencies if the changes are not displayed right away.